This is an archive of personal work and projects that, while smaller in scope, have a place among my personal favorites

Estud.io—Brand Motion

União BR—Brand Motion

Puma—Nosso Verde N Se Apaga

Nubank—Member Get Member

Nu Design Team Exp. Session

Romario, O Cara

Nubank—Stay Restless

Nubank—Superpowers Campaign

EVERTON GUILHERME

SELECTED WORK

MORE PROJECTS

ABOUT ME

WePresent Logo Animation

Brand Motion

Puma - Nosso Verde Não Se Apaga

The launch campaign for Palmeiras' new jersey aimed to demonstrate that tradition and modernity can coexist. To honor the new generation of Palmeiras fans, the visuals feature Gabriel Veron, Gabriel Menino, Patrick de Paula, Lurdinha, and Angel.

Motion Design Brand Identity Advertising
Created with:
Estud.io - Concept
Cacá Barabás - Art Direction
Fábio Vido - Illustration
DaHouse - Audio

Estud.io - Brand Motion

Estudi.o is a creative boutique, a production house and an agency representing artists. It' creative, dynamic, curious, vibrant, spontaneous Such a different place needs a different visual id.

Brand Motion
Created with:
Cacá Barabás

Nubank Design Team

Visual identity for the Design Team at Nubank (2018/19)

Brand Identity Computational Design

Created with:
Vitor Gurgel

Athos Display

A typography created by Studio Tall, Piet, which I was invited to create animations for. It was born as a tribute to the Brazilian painter, sculptor, draftsperson, and artist, Athos Bulcão. The letterforms and their dynamics draw inspiration from his iconic tile panels, breathing life into a monospaced typeface that, much like his art, enables a wide range of typographic compositions and patterns.

Motion Design

Created with:
Eduardo Tallia - Design
Duda Di Pietro - Design
Laís Pappi - Project Management

União BR

Motion Design

União is an Independent, Non-Partisan Organization. in 2020 a significant movement arose within Brazil, Independent of any political ties. Its mission? To defy the widespread impacts of the pandemic that deeply affected the country.

Created with:
Duda Di Pietro - Design
Eduardo Tallia - Design
Laís Papi - Project Management

Nubank— Member Get Member

Computational Design Ritual Facilitation
Created with:
Jac Mattioli - Designer
Cesar Berje - Illustrator
+ a team of Frontend Devs
Back in 2018/2019 we created an experience to encourage users to invite friends to use Nubank's app.

Member get member has been one of the most important sources of growth for Nubank when it was a new company, and at the time of this project, the referral curve was starting to flatten.

The challenge was to encourage referrals via app to drive quality growth, which also gave us the opportunity to introduce more sophisticated visual assets and motion.

Our goal was to raise referrals by +1 per customer, which at the time would already mean a huge growth impact for us.

To solve this problem we aimed to create a fun experience that uses a sense of progression to engage customers to invite friends to Nubank.

After a number of co-creative sessions with our designers, we came up with a concept: Rescue your friends from the bank queue.

We created a dashboard where each time a user would refer a friend to use our app, one person would be removed from the bank queue.

This way we created a gamified sense of progression that encouraged new referrals.

We used Lottie to implement animations that are lightweight yet fairly complex and expressive. This approach also helped us reduce the lift on engineering side, making the development possible in a relatively short timeline.

With the new feature we had an average of +2 invited friends per customer (peak of 6), which was well above our goal of 1 referral per customer.

Nu - Member Get Member Campaign

Character animation Motion Design

Created with:
César Berje - Design/Ilustration
Gabriel Barbério - Copywriting
Malu Fialho - Planning

Nu Design Team Experimental session

Series of posters crafted during a hands-on creative session with Nubank Design Team. During the COVID–19 pandemic, about 50 designers from around the world joined us remotely to learn, amplify and practice graphic design skills via playful exercises.

For this exercise we used processing to create a few drawing tools, which were then used by the designers to produce 244 posters.

Computational Design Ritual Facilitation
Created with:
Vitor Gurgel - Designer

Romario,
O Cara—Opening

Motion design,

This is the trailer for an animation project I worked on years ago when studying 3D animation

Created with:Tall & Piet
Marcus Prado

Amsterdam, NL